Campaigns telling people about animal cruelty are useless;
the whole world knows that animals are being abused everywhere.
Huge amount of money from donations are used to produce beautiful and expensive posters or videos, telling people to take action:
but what actions?
To donate again, carrying stickers, marching in the streets?
This is activism, and activism is barking; actionism is biting.
Despite the increase of donations, animal abuse and the destruction
of the ecosystem are constantly on the rise. We need actions, not ads.
The animal welfare is a widespread issue, so it is necessary
to have widespread actions from small groups,
not just from big centralized organizations.
Rescues are a 'must', because they lower animal suffering
but they will not lower animal cruelty. So, what would?
Laws to protect animals do exist, but punishments, already too mild,
are hardly taking place and if we 'enforce these laws' ourselves,
we may end up in jail.
So, what's left? Watch, cry, and do nothing?
No. There is one more way: the only way.
Many of us feel that the abuse of the innocents is wrong
and could end up in disasters, but we cannot prove it because
we don't understand the purpose and complexity of life.
It is here indeed that the solution stands; to begin with the beginning.
World rulers, who ever they are, are the only powers
that can lower efficiently animal abuse if they really want to,
but they lack the motivation; let's give it to them by proving them
that this practice is not in their interest.
In other words: let's scare them. How to accomplish that?
Simply with the discovery of the true story of our planet, which unveils the purpose
of all life. It is there indeed that the solution stands.
Animals are not just an accident of nature or a simple product
of biological adaptation: their struggle has a goal.
Our planet is a living organism in a long process
to reach a accomplishment. Animals are instinctively aware of it
and they are working on it very hard through countless generations.
Humans are unaware of the purpose of life on earth,
and they are bothering the whole process in progress,
by sacking the planet, and especially torturing and destroying
the 'closest allies' of Mother Earth: the fauna and the flora.
We have to understand what is really going on.